Subject area
Marketing
Grouped here when the official title names marketing, advertising or consumer studies.
Marketing studies how products and services reach people: consumer behaviour, market research, branding, pricing, channels and increasingly digital analytics. Programmes differ in how much statistics and data work they carry versus communication and creative work.
The programmes below were read from institutions’ own catalogues and grouped here by U4S. That grouping is an editorial judgement about the published title, not a statement from any institution, and two programmes sitting on this page are not thereby equivalent — content, entry requirements and the qualification awarded can differ substantially between them and between countries.
What this page holds
- Programmes
- 78
- Institutions
- 37
- Countries
- 13
Coverage reflects which catalogues could be read, not which institutions teach the subject. An institution absent from this page may well run programmes in it.
Bachelor's programmes
Master's programmes
Doctorate programmes
| Programme | Institution | Level | Language |
|---|---|---|---|
| Marketing | New York Universitythe United States | Doctorate | Not reviewed |
Postgraduate programmes
| Programme | Institution | Level | Language |
|---|---|---|---|
| Advertising (MA) | The University of Texas at Austinthe United States | Postgraduate | Not reviewed |
| Advertising (PhD) | The University of Texas at Austinthe United States | Postgraduate | Not reviewed |
| Business-to-Business Marketing Graduate Credit Certificate Program | Pennsylvania State Universitythe United States | Postgraduate | Not reviewed |
| Digital Marketing Strategy (M.Sc) | Trinity College Dublin, The University of DublinIreland | Postgraduate | Not reviewed |
| Marketing (M.Sc.) | Trinity College Dublin, The University of DublinIreland | Postgraduate | Not reviewed |
| Marketing and Behavioural Science | The University of British ColumbiaCanada | Postgraduate | Not reviewed |
Diploma / certificate programmes
| Programme | Institution | Level | Language |
|---|---|---|---|
| Graduate Certificate in Digital Marketing | The University of Western AustraliaAustralia | Diploma / certificate | Not reviewed |
| Graduate Certificate in Marketing | The University of Western AustraliaAustralia | Diploma / certificate | Not reviewed |
| Graduate Certificate in Marketing | University of WollongongAustralia | Diploma / certificate | Not reviewed |
| Graduate Certificate in Marketing - UOWD | University of WollongongAustralia | Diploma / certificate | Not reviewed |
| Graduate Certificate of Business (Marketing) | Deakin UniversityAustralia | Diploma / certificate | Not reviewed |
Degree level not reviewed
The catalogues these were read from list programmes without declaring a level, and U4S does not infer one from a programme’s name.
| Programme | Institution | Level | Language |
|---|---|---|---|
| Advertising & Marketing Communications (TU919) | Technological University DublinIreland | Not reviewed | Not reviewed |
| Advertising and Creativity (TU307A) Full Time | Technological University DublinIreland | Not reviewed | Not reviewed |
| Brand Management | Northeastern Universitythe United States | Not reviewed | Not reviewed |
| Digital Marketing | University of Southamptonthe United Kingdom | Not reviewed | Not reviewed |
| Fashion Marketing and Branding | University of Southamptonthe United Kingdom | Not reviewed | Not reviewed |
| Marketing | The University of British ColumbiaCanada | Not reviewed | Not reviewed |
| Sustainable Marketing (2 years) | University of OuluFinland | Not reviewed | Not reviewed |
Related subject areas
Adjacent fields a student comparing this one would usually also look at.
- Business and ManagementGrouped here when the official title names business, management, administration, entrepreneurship or international busin
- Media and CommunicationGrouped here when the official title names media, communication, journalism, film or digital culture.
- PsychologyGrouped here when the official title names psychology, cognitive science or behavioural science. U4S makes no statement
- EconomicsGrouped here when the official title names economics or econometrics. Programmes that combine economics with another fie